Intellectual Property

Technology, brands and intellectual capital are key assets for any successful business. Our intellectual property (IP) team are experts at helping clients protect, exploit and enforce their existing IP assets globally and maximise the value in future ideas, brands and opportunities.

We take a global approach to our clients' needs – considering all aspects of their business reputation, product development and commercialisation. We call this approach Brand 360. It means we do not consider legal issues in isolation, and look at both legal and commercial solutions to our clients' problems.

What we do

We have quickly gained a reputation among our clients for focused, practical advice and sound judgement. We advise technology, pharmaceutical/biotech and medical device companies, film and other media companies, retailers, fast moving consumer goods (FMCG) manufacturers, insurers, advertising agencies, publishers, financial service organisations, designers and creative businesses, licensing bodies and the health sector.

What we are known for

We wrote the Contract and Commercial Guidelines for Intellect, the trade association for UK IT and electronics companies. We also provide comment and make regular IP thought leadership contributions through print and digital media, conferences and seminars.

Detailed elements of our services

• Licensing, sponsorship and merchandising
• R&D agreements
• Portfolio management
• Patent, trademark, copyright and design right litigation
• Breach of confidence
• Brand protection
• Rights clearance
• Trademark filing
• Domain name management
• Advertising and marketing – including financial promotions and parody based advertising
• Anti-piracy, anti-counterfeiting, search & seizure, infringement action
• Parallel imports audit and enforcement
• Publishing
• Design rights: circuit boards, fashion, jewellery and accessories
• Films, animation and graphic design
• Image rights, model releases, confidentiality agreements